Still shocking, to say the least.
It is always eye-opening, especially now that we feed our dogs only Napa Fresh, to review the ingredients list on products labeled "natural dog food" with "all natural ingredients" "healthy", then compare with the ingredients list of Napa Fresh.
For example, here is the ingredients list of Napa Fresh Yummy Chicken:
Fresh USDA inspected hormone free chicken legs & thighs, fresh USDA inspected hearts & gizzards, fresh zucchini, summer squash, kale, carrots, apples, whole milk organic yogurt, organic vegetarian fed eggs, ground flaxseed, alfalfa powder, garlic.
Pictured are actual ingredients used in a batch.
And....here is the ingredients list for one of the popular dog foods, labeled "chicken", that comes in a blue bag (hint, hint). You will note that there is no such thing as "fresh, human grade" anything, and that ingredients are actually dry, processed powders from questionable sources, waste from the human food industry, and some things that defy description. The weights of all of the ingredients that are carbs and starches, will far outweigh more anything labeled "chicken". No wonder so many dogs suffer needlessly:
Deboned Chicken, Chicken Meal, Potatoes, Peas, Tapioca Starch, Pea Starch, Chicken Fat (preserved with Mixed Tocopherols), Dried Tomato Pomace, Pea Protein, Flaxseed (source of Omega 3 and 6 Fatty Acids), Turkey Meal, Natural Flavor, Dicalcium Phosphate, Salt, Dehydrated Alfalfa Meal, Potassium Chloride, Choline Chloride, Dried Chicory Root, DL-Methionine, Pea Fiber, Alfalfa Nutrient Concentrate, Calcium Carbonate, preserved with Mixed Tocopherols, Sweet Potatoes, Carrots, Garlic, Zinc Amino Acid Chelate, Zinc Sulfate, Vegetable juice for color, Ferrous Sulfate, Vitamin E Supplement, Iron Amino Acid Chelate, Glucosamine Hydrochloride, Blueberries, Cranberries, Barley Grass, Parsley, Turmeric, Dried Kelp, Yucca Schidigera Extract, Niacin (Vitamin B3), Calcium Pantothenate (Vitamin B5), L-Ascorbyl-2-Polyphosphate (source of Vitamin C), L-Lysine, Copper Sulfate, Biotin (Vitamin B7), L-Carnitine, Vitamin A Supplement, Copper Amino Acid Chelate, Manganese Sulfate, Taurine, Manganese Amino Acid Chelate, Thiamine Mononitrate (Vitamin B1), Riboflavin (Vitamin B2), Vitamin D3 Supplement, Vitamin B12 Supplement, Pyridoxine Hydrochloride (Vitamin B6), Calcium Iodate, Dried Yeast, Dried Enterococcus faecium fermentation product, Dried Lactobacillus acidophilus fermentation product, Dried Aspergillus niger fermentation extract, Dried Trichoderma longibrachiatum fermentation extract, Dried Bacillus subtilis fermentation extract, Folic Acid (Vitamin B9), Sodium Selenite, Oil of Rosemary.
I don't think further comment is necessary.